23rd September 2026 | Mumbai, India
isha@thefoundermedia.in | +91 88407 27681
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About MADX 2.0

The 2nd edition of India's flagship summit for independent marketing agencies — built around a single, urgent question: what does great marketing look like in an AI‑first world?

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Our Theme

Independent by Design,
Powered by AI.

Independent agencies have always been the engine room of creativity. In a market reshaped by AI, the agencies that thrive will be the ones that move fast, build smart and stay relentlessly close to their clients.

MADX 2.0 is a one‑day intensive — full of bold ideas, working playbooks and unfiltered conversation. We're bringing together the founders, CMOs and creative minds who are quietly writing the next chapter of Indian marketing.

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What We Believe

Redefining Growth, Creativity & Client Impact

Three lenses that shape every conversation, panel and award at MADX 2.0.

Growth

New revenue models, new pitches, new pricing — for agencies that refuse to be commoditised.

Creativity

Where AI augments — and never replaces — the human craft that built our industry.

Client Impact

Work that moves a brand's needle, not just an awards jury's hand.

By the Numbers

A focused, high‑signal room

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FAQs

Frequently asked questions

MADX Summit & Awards 2026 will be held on 23rd September 2026 in Mumbai. Exact venue will be announced soon.

Agency founders, CEOs, MDs, creative leaders, strategists, CMOs, marketing heads, brand leaders, digital marketers and industry innovators.

Work implemented for the first time between January 2025 and December 2025 is eligible.

₹13,500 + 18% GST per entry (non‑refundable). Payment is online only.

No. Once payment is made, entries cannot be edited. Entries are accepted only after payment realisation.